
THE PROBLEM
Today's CX Metrics Only Tell Part of the Story
Executives today rely on NPS, CSAT, and satisfaction scores—but these metrics don’t explain customer intent. Why do customers churn? Why do they hesitate to convert? Why do they leave after a support call?
Without these answers, businesses stay reactive, losing revenue and customers.
Unclear Root Causes
CX leaders struggle to pinpoint the underlying reasons for customer dissatisfaction.
Limited Predictive Power
AI is being used to analyze transactions, but not to predict and optimize customer journeys.
Ineffective CX Strategies
Companies invest in CX but lack a structured framework to drive real impact.
THE SOLUTION
Elevate CX:
Be Proactive, Not Reactive
Rhinosight™ goes beyond traditional CX metrics to reveal the full picture—why customers act, what they do, how they want to engage, and where they expect the best experience.
Using our proprietary MEPI® methodology and AI-powered tools, we help businesses move from reactive insights to proactive strategies.
With Rhinosight™, you can:
01
Uncover Customer Intent
Gain visibility into customer motivations at every stage of their journey.
02
Anticipate and Optimize
Predict behaviors and enhance experiences with deeper insights.
03
Align Strategies with Needs
Ensure business decisions reflect real customer expectations and environments.
04
Transform Data into Action
Convert fragmented data into clear, actionable intelligence to design meaningful experiences.

HOW WE DO IT
Models & AI Tools
Rhinosight™ combines structured experience models with cutting-edge AI-driven tools to provide a holistic, actionable approach to CX transformation.
01
Experience Models
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MEPI® - Unified Experience Models: Define key dimensions, user intentions, and success criteria.
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ALN® Framework: Market perception and brand projection analysis.
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Persona Canvas Extended®: Advanced customer segmentation.
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Value Proposition Canvas Extended®: Aligning customer needs with business offerings.
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Customer Journey Mapping with Experience Narratives®: Identifying key friction points and optimization opportunities.
02
AI-Powered Tools
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Insightsflow™: AI-driven CX measurement and optimization platform.
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MEPI® Consultation Tool: Visualize and refine CX strategies based on user intentions.
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Synthetic Organic Personas (POS): AI-generated customer profiles for predictive modeling.
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Predictive CX Analysis: Machine learning-powered forecasting for CX improvements.
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Automated Customer Experience Surveys & Interviews: AI-driven insights gathering at scale.
